Branding: Plaid Love Threads
I always really enjoy working with friends on their own small businesses, especially when it’s branding. After discussing ideas and what they envision, I get to bring the ideas to life and come up with something solid. Plaid Love Threads is a company selling hand-embroidered gifts and items for the home. After choosing a design, the owner chose a color palette that is often seen in plaid, so that she could coordinate her packaging easier. The end result is so much fun and a perfect fit- and this is the reason collaboration is good!
Since it’s such a good match, I requested that last photo above from the owner to showcase the packaging and her beautiful work!